Google testing YouTube movie trailer videos in ads on Googl…

The folks at SEMrush spotted a carousel of ads for new movie trailers showing in Google search on Thursday. What is it? The ad unit — labeled with an “Ads” icon — features movie trailers hosted on YouTube in a carousel. The ads each include a thumbnail image from the trailer with the video length […]

Google overhauls search to show more pictures, videos and c…

Google overhauls search to show more pictures, videos and context  Washington Post Google is making search engine more visual, intuitive; wants it to answer questions before being asked  Economic Times Full coverage Zoomd Trends Related Posts:Internet Search Engines and Two-sided Markets :…How the Search Engine Determines RankingWhat Advertising Options Does Google Offer?

Google Finally Lets Local Guides Upload iPhone Videos

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker) __gaTracker(‘create’, ‘UA-1465708-12’, ‘auto’, ‘tkTracker’); __gaTracker(‘tkTracker.set’, ‘dimension1’, window.location.href ); __gaTracker(‘tkTracker.set’, ‘dimension2’, ‘local-search’ ); __gaTracker(‘tkTracker.set’, ‘contentGroup1’, ‘local-search’ ); __gaTracker(‘tkTracker.send’, ‘hitType’: ‘pageview’, ‘page’: cat_head_params.logo_url, ‘title’: cat_head_params.sponsor ); $(‘#scheader a’).click(function() __gaTracker( “tkTracker.send”,”event”, “Sponsored Category Click Var 1”, “local-search”, ( $(this).attr(‘href’) ) ); __gaTracker( […]

Pinterest Rolls Out Max Width Promoted Videos to All Advert…

Pinterest is making max width promoted videos available to all advertisers following a successful beta test. Max width promoted videos are around four times the size of standard Pinterest videos, spanning the entire two-column grid. Pinterest began testing these wide-format video ads back in June with a limited number of advertisers. The test proved to […]

YouTube on Desktop Now Plays Vertical Videos Without Black …

YouTube has finally started playing vertical videos in their native aspect ratio on desktops, which means no black bars on the sides. This is an update that first rolled out to mobile devices last year. A post on Google’s YouTube help forums confirms that it has now been rolled out to the desktop video player. […]

How to Optimize Your Videos

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker) $(‘#scheader a’).click(function() __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “content-marketing”, ( $(this).attr(‘href’) ) ); ); } }); }); Video optimization, or YouTube SEO as it is becoming more commonly called, gives good video content the ability to have greater […]