How to use Chrome User Experience Report to improve your si…

At the 2017 Chrome Web Summit Conference, Google introduced the world to the Chrome User Experience Report (CrUX) – a database constructed from multiple samples pulled from real Chrome users’ web browsing experiences. According to Google, the goal was to “capture the full range of external factors that shape and contribute to the final user […]

Facebook Introduces User Retention Optimization for App Ins…

Facebook has introduced new ways for mobile app advertisers to target users who are most likely to stay engaged. User retention optimization can now be used in conjunction with app install ad campaigns. Advertisers will have the option to optimize for returns on day 2 or day 7 after installing an app in order to […]

Google Doesn’t Use Real Life User Signals For Search Rankin…

Let’s put the controversy around Google using user signals and user behavior within a site on the side. Does Google use real-life user behavior and real-life user signals as ranking factors? Like does Google track location data and rank a site that gets more foot traffic better in the search results? So a store like […]

Google is Bringing ‘WWW’ Back to Chrome URLs Following User…

Google will again display ‘www’ and ‘m.’ in front of URLs in Chrome’s address bar after the decision to remove them was met with widespread user complaints. For those unaware, when Chrome 69 was released last week it surprised everyone when ‘www’ and‘m.’ were no longer displayed in the address bar. Apparently, Google thought it […]

Weak User Counts Signal ‘Panic Sell’ For Most Cryptocurrenc…

Last week, cryptocurrency researcher Kevin Rooke questioned the ability of Ethereum and EOS to support decentralized applications (dApps), given the dearth of users on those blockchains. Now he’s wondering if most cryptocurrencies are getting enough use. He recently observed in a tweet that only 27 cyrptocurrency tokens had 400 or more active users in a […]

Google Search Console to Show History of User Actions

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker) __gaTracker(‘create’, ‘UA-1465708-12’, ‘auto’, ‘tkTracker’); __gaTracker(‘tkTracker.set’, ‘dimension1’, window.location.href ); __gaTracker(‘tkTracker.set’, ‘dimension2’, ‘digital-marketing-tools’ ); __gaTracker(‘tkTracker.set’, ‘contentGroup1’, ‘digital-marketing-tools’ ); __gaTracker(‘tkTracker.send’, ‘hitType’: ‘pageview’, ‘page’: cat_head_params.logo_url, ‘title’: cat_head_params.sponsor ); $(‘#scheader a’).click(function() __gaTracker( “tkTracker.send”,”event”, “Sponsored Category Click Var 1”, “digital-marketing-tools”, ( $(this).attr(‘href’) ) ); __gaTracker( […]