Top 5 SEO Mistakes Made by Bloggers

Over the last two decades, the digital marketing landscape has changed tremendously. Today, search engine optimization (SEO) is incredibly important for marketers, specifically when blogging. According to HubSpot, “Blogging helps boost SEO quality by positioning your website asa relevant answer to your customers’ questions. Blog posts that specifically use a variety of on-page SEO tactics […]

Seven SEO mistakes you might make in 2019 and how to avoid …

There are many attributes that an SEO must have in order to be successful, but one of the most important ones is being willing to improve all the time. Improvement doesn’t always come from making things right. In fact, the only way you’ll really improve is by failing, over and over again. Leap […]

6 Technical SEO Mistakes That Can Reduce Traffic to Your We…

Can you stand upright without the backbone? No, you can’t. In fact, nobody can do it. Well, the technical SEO holds the same importance for your website as the backbone does for your body. Without optimizing your website technically, you cannot achieve your web traffic objective. Everything will fall apart. In today’s post, I’m going […]

Structured Data Google Penalties – 5 Mistakes to Avoid

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, “http://www.searchenginejournal.com/” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ‘‘; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ‘ ADVERTISEMENT ‘ […]

Will Google’s homepage news feed repeat Facebook’s mistakes…

I woke up this morning to two pieces of news that I couldn’t help but see as two sides of the same coin: Brazil elected a person who very clearly looks like a demagogue who weaponized social media to win, and Google finally placed a news feed on its mobile homepage. These two things are, […]

6 Remarketing Campaign Mistakes You Must Avoid

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker) $(‘#scheader a’).click(function() __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); ); } }); }); For mature efforts, remarketing or RLSA efforts are often considered to take them to the next level. Success stories abound across […]